But the Sims Mobile didn't fail because it's a sequel. After all, there are more than enough warning examples.
It would be easy to make a case, based on numbers, that launching sequels on mobile is not the way to go about it. It took less than a month for the 6-year-old Sims FreePlay start outperforming the sequel in terms of revenue despite the fact that Sims Mobile daily installs were over four times higher during the same period of time. Yet despite the fantastic visuals, long soft launch and the support of an internal benchmark, Sims Mobile tumbled down. The Sims Mobile launched globally in early March 2018 after a long and tumultuous soft-launch, during which massive changes to the game mechanics were made. After four major releases on PC/consoles and countless DLCs, EA and Maxis came with a sequel to a 6-year-old Sims FreePlay, which has racked up close to 300 million installs and over 300 million in IAP bookings (source: Sensor Tower) The sandbox life simulation has not only defined its own genre but counts among the top-selling game series ever and all major platforms.
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